Honda Showcases 11 Custom GB350S Builds at Wheels & Waves 2025

Honda returns to the iconic Wheels & Waves festival in Biarritz for the sixth consecutive year, bringing a new wave of creativity with 11 custom-built versions of the GB350S. These bikes have been crafted by Honda dealers and independent builders from across Europe, each bringing their own interpretation of the GB350S platform.

This marks the first time the GB350S takes center stage for the Honda Customs showcase in Europe—highlighting not only the bike’s growing popularity but also its versatility as a custom base. In fact, the GB350 series ranks among the best-selling naked motorcycles in several European markets due to its accessible performance, retro styling, and solid engineering.

Spotlight on the Custom Builds

Each build reflects the personality of its creator and offers a different approach to customizing the GB350S—from classic café racers and street trackers to art-inspired and aviation-themed designs. Here’s a breakdown of the featured builds:

Rocket Lion – Honda Motor Center León (Spain)

Designed in homage to Honda’s 1960s race bikes, this version uses a modified RC181 fairing, bronze wheels, brushed titanium finishes, and Michelin Road Classic tires. The result is a vintage café racer with a modern edge.

Clubman TT – Mallorca Motos (Spain)

This bike reimagines the GB350S as a 1970s street tracker with clip-on bars, reshaped bodywork, custom wheels, and a two-tone paint job inspired by racing heritage and scenic landscapes.

Miranda – Honda Motorsport Las Rozas (Spain)

Built by an all-female team, this GB350S features a bright white and pink color scheme, a YSS suspension upgrade, Arrow exhaust, and a compact headlight fairing for a bold, urban look.

MBX350 – Servihonda Málaga (Spain)

A throwback to the Honda MBX80 from the 1980s, this build includes a dual seat, retro-style tank and decals, and black wheels, all wrapped in a patina that adds character and nostalgia.

Mia – TubaisMoto (Portugal)

Taking cues from 1960s café racers, this build features a lightweight custom fairing, blacked-out mechanical components, wire-spoked wheels, LED tail section, and a reworked seating area.

Okira – Ruleshaker (France)

This design blends custom motorcycle styling with fashion aesthetics, using patchwork leather, vintage-style paint inspired by Honda Racing colors, and sustainable materials throughout.

Silver Bullet – Farnham Honda (United Kingdom)

A clean, refined British café racer with polished aluminum tank, drop bars, a bar-end mirror setup, and performance tires. This build is a purist’s interpretation of lightweight speed.

FTR350 – Vertu Honda (United Kingdom)

Influenced by American flat-track racing, this version strips down the GB350S for agility and simplicity. Key features include a minimal front plate, performance exhaust, and bold racing graphics.

Swiss Wing – Pellicari Design / Honda Switzerland

This build draws inspiration from aviation, incorporating wide tires, custom whitewall wheels, riveted panels, and a bold red color scheme that references Swiss Air Force design.

Hachimaan – MAAN Motocicli Audaci (Italy)

A Japanese bobber named after the god of war, this radical rework features a peanut-style fuel tank, hardtail rear section, custom flames, and even hand-written documentation tied to the frame.

GRAND (B)RIX – Sporty Bike (Germany)

A stealthy café racer with black and gold detailing, bar-end mirrors, a lowered stance, and a fully restyled seat and tail unit. It’s a minimalist yet aggressive custom built for road or show.

About the GB350S

The GB350S is a modern retro motorcycle equipped with a 348cc air-cooled single-cylinder engine, producing around 20 horsepower and offering a smooth, torquey ride. Its approachable size and responsive handling make it popular among new riders and customizers alike. The bike’s clean frame and classic styling lend themselves well to a variety of modifications.

Hondacustoms.com Voting and Community Engagement

All 11 builds are on display at Wheels & Waves 2025, taking place from June 11 to 15 in Biarritz, France. Fans around the world can also view the bikes and vote for their favorite custom build by visiting Hondacustoms.com. The most popular bike will be announced at the end of summer.

In 2024, the campaign drew over 25,000 online votes, reflecting the growing interest in motorcycle customization and rider-driven design across Europe. With even more traffic expected this year, the GB350S showcase is positioned as one of Honda’s most interactive and engaging custom campaigns.

Why This Matters

Honda’s presence at Wheels & Waves is not just about showcasing bikes—it’s about celebrating the creative freedom that motorcycles offer. The GB350S custom builds are proof that a small-displacement retro-styled bike can serve as the perfect base for personalization, whether you’re a professional builder or a weekend enthusiast.

For those considering a new bike in 2025, the GB350S offers a solid foundation—easy to ride, economical, and infinitely modifiable. This showcase also reinforces the broader trend of manufacturers supporting grassroots creativity through official customization platforms.

Final Thoughts

The GB350S customs on display at Wheels & Waves 2025 represent more than just good looks—they reflect Honda’s evolving approach to rider engagement, personalization, and the enduring culture of motorcycle craftsmanship.

Which custom would you ride home? Let us know your thoughts in the comments or join the conversation on social media using #HondaCustoms2025.

Bike n Rider Staff

We are a team of seasoned news writers with over five years of journalism experience, driven by passion for storytelling.