Von Dutch - All Models

About Von Dutch

Country of Origin: United States
Founder: Kenny Howard (Von Dutch) as cultural inspiration; later brand uses vary
Best Known For: Hot-rod/kustom kulture aesthetic influencing custom motorcycles

Company History

Von Dutch’s pinstriping and kustom kulture sensibility shaped mid-century American hot-rodding and, by extension, custom motorcycles: hand-lettered tanks, bold striping, and an embrace of craftsmanship over mass production. While later commercial uses of the name wandered, the core influence remains in builders who value brushwork, patina, and personal expression. The ‘Von Dutch’ idea is less a manufacturer than a visual language that taught garages to be studios and motorcycles to be canvases.

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